Search Engine Optimization News and Updates

News and updates geared to help you search the Internet, stay up to date on search news, optimize your site for the search engines, and obtain higher rankings.


Pay to Be In Yahoo!/Overture and Pay and Pay and Pay...

The new Yahoo!/Overture paid listing program is not for mom and pop sites, but for those with a larger ad budget. Basically you pay for each page you want listed. This can add up quickly if you have a site with 100 pages. Additionally they will charge you everytime someone clicks on a link to your site. The cost is 15 to 30 cents depending upon the category you are in. Of course they will continue to list for free those sites that have excellent content. The rules haven't changed that much have they. Just have a meaningful site with beneficial content and make certain it follows standards. Save money and build the site correctly.
It should also be noted that this Yahoo!/Overture program is a test program. Don't jump on board unless you like to gamble.