Yahoo! has agreed to run Google ads non-exclusively. This means Bing ads will be displayed as well. Advertisers seem quite pleased with this change. Details here…
While it may sound like a psychological diagnosis “Agency Enablement” looks like a feature long due for Microsoft’s ad platform for agencies. It’s pure drugery to manage accounts with Microsoft and I look forward to trying this out to see if it makes life just a bit easier. Read more at SearchEngine Land.
There is life at Yahoo! after all. They surprised people by announcing a tool that actually looks pretty cool at Yahoo! Axis. Will you use it?
Is it a copy of Google Instant? Not really because Yahoo! has done this before. Certainly Google inspired the come back. Read more about how Yahoo! is Direct Search-ing you at SERoundTable.
The move to Bing is on! Are your ads ready? Read the three step process here….
The Big Paid Search Merge Begins: Yahoo to Microsoft adCenter
Yahoo! is showing Bing results 25% of the time. Searching at Yahoo! will show the Yahoo! logo, but will give you Bing search results. The merger is in full swing. Webmaster tools at Bing are also changing and it’s hoped that some missing features will be replaced with some Yahoo! technology.
What Yahoo! calls a Weather Report others just call updates. Ranking changes and shuffling of your listings are in the forecast.
Yahoo! Search Blog » Blog Archive » Weather Report: Yahoo! Search Update
Yahoo! is plunging headfirst into having Microsoft’s Bing take over their search services. Yahoo! ad programs and webmaster tools will be transisitioning to Microsoft’s services. Are we ready? Yup. This is no surprise. Yahoo! has been falling flat on their face for some time now.
Now that Yahoo! is serving up Bing results, the question is, are you Bing-abled? Together Yahoo! and MSN’s Bing comprise about 30% of the market. Being optimized for Google only is no longer an option. Ever since the talk of MSN and Yahoo! merging, I’ve been paying attention to having my customer’s sites MSN friendly. It was a guess that is paying off. Now that it’s official for ten years, how is your site doing?
SEO: Optimizing for Bing is a No-Brainer Now | SearchViews – Daily insights on Search Marketing, Social Media and SEO by Reprise Media.
It’s officially announced (even though anyone watching already knew).
Still, it’s nice to have the official word that Yahoo! is updating things.