The Search Engine Blog
News and Tips From The Search Marketing World
Ring in The Holiday Stress
Much to the dismay of many advertisers (and those of us who manage PPC campaigns), Google has updated their landing page quality index. This means they’ve changed the rules on which ads remain and who will get better spots. This seems to be an annual tradition just before Christmas in order to punish those who are intentionally trying to scam the ad program. Unfortunately it also creates a sickly feeling in the pit of many advertiser’s stomachs. Read more on Google’s blog.
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